Do you really want to brush your teeth and gums with harmful chemicals? Yet every day (and that is at least twice a day, if you brush properly) we brush our teeth with toothpastes that contain toxic chemicals that can be absorbed through the skin, not to mention the fact that sometimes we accidentally swallow the toothpaste If you are like me, you are concerned about your health and would like to avoid these chemicals.Traditional toothpastes contain:•Fluoride - too much fluoride encourages cavities rather than preventing them.•Sodium Lauryl Sulfate - is such a harsh chemical that it can cause damage to the oral tissues lining. Also it mimics hormones and it is suspected to be involved in the increase of breast cancer.•Propylene Glycol - is a solvent that may cause cancer.•Diethanolamine (DEA) - used as a foaming agent. This chemical has been shown to cause cancer in animals. •Triclosan - an anti-bacterial, has been shown to alter hormone regulation Give it a try and see the difference.Why you should choose the Riddells Creek Organic Toothpaste A healthier choice for you and your family.Cleans and protects your teeth.Lovely minty taste.Australian owned and madeAustralian Certified Organic (P3059)NO sulphatesNO fluorideNO mineral oilsNO artificial colours or synthetic fragrancesNO animal testingFor all the family